As a fashion retailer, you need to be where your shoppers are. This makes it imperative to list your products on multiple marketplaces and online channels.
However, listing on marketplaces poses some challenges. Some of the common ones are:
Multiple templates to download, fill and keep track of
Different taxonomies to follow for different marketplaces
Each marketplace has specific template guidelines that you need to follow
Images need to be optimised as per each marketplace's guidelines
And the list goes on. Retailers struggle with cataloguing teams to ensure consistency of data and faster turnaround times.
In this series of posts, we will guide you through the steps of setting up your account as well as product listings. Although some products will be unique and may require additional fields, this step-by-step process will cover the basics.
HOW TO GET STARTED ON MYNTRA
Step #1: Create a Myntra Partner account
It is important to note that Myntra only allows business entities to register and not individuals who wish to sell. Myntra. Myntra seller registration allows only legally registered companies and entities to access the Myntra seller portal. Listed below are the four types of sellers, Myntra allows for selling via its portal:
Private limited companies
Sole proprietorship firms
Limited liability partnerships
If your company does not already have an Myntra Partner account, the first step is to create one. Register here or sign in with your seller account.
You will be required to submit your mobile phone number and OTP for verification when setting up an account. The next step is to input the email address associated with your organisation so that listings can be created. To properly set up your Myntra Partner account, you will be required to provide basic information about your company and some specifics, such as your GSTIN, business model, and bank information, to mention a few.
Step #2: Download the correct product listing template
The next step is to ensure that you download the right product listing templates for your product category. Myntra has a common template across genders for various product categories. It is possible to fill out a single template with information about numerous products in various genders. These templates come in an excel format and include a list of mandatory attributes as well as optional attributes that need to be filled in for each product SKU. It is best to avoid the common mistake of choosing the wrong template, as this will ensure your feed’s rejection along with wasted time.
Step #3: Fill in the product listing template accurately
You are required to fill in specific details mandatorily for products such as product category, seller SKU, brand name and product ID among others. Other optional fields can be chosen to be filled or not depending on the seller.
Step #4: Listing the products
This step requires you to upload the product listing template onto the Myntra Partner account platform. This is done either by selecting ‘Add a product’ (for a single product) or ‘Add products via bulk’ (for multiple products). You are provided with a unique Lot ID and tracking information regarding the success or failure of listing for each upload. Here you will find a ‘Lots’ and ‘Draft’ section. ‘Draft’ section will include all your uploads prior to submission and approval. When a lot is approved, it automatically shifts to the ‘Lots’ section, where it can be tracked further.
Step #5: Errors/Failure in the product listing
This step is optional and is needed only if your product listing template has failed to list. A list of errors along with the products is presented on the platform. To complete a successful product listing, they must be corrected in the upload file, re-uploaded and submitted again for review.
Catalogix is an AI-powered cataloging and feed management solution that gets you from products to multiple marketplace and channel listings in a couple of hours. Once your seller account is created, complex excel sheets have to be filled and uploaded to list on marketplaces. Catalogix automatically fills all the mandatory attributes, including product titles and descriptions along with creating relevant image links/folders as per that marketplace's requirement. We even provide end-to-end support and handle upload and rejection management as well.