CHALLENGE
QC is a tedious process that requires large teams of stylists to manually verify data accuracy, leading to delays in go to market for sellers
RESULTS
Catalogix is an essential tool to help retailers catalog their products with quick TAT's.
SOLUTION
Automated tagging systems trained to detect and correct data can reduce manual QC and speed up Turnaround times (TAT) by 6-8X
Rapid Content QC using Catalogix reduces Cataloging Turnaround times (TAT) by 70% for Tata CLiQ
CLIENT
Launched in 2016, Tata CLiQ is India's renowned online web store that offers a wide range of products at competitive prices.
CHALLENGE
QC is a tedious process that requires large teams of stylists to manually verify data accuracy, leading to delays in go to market for sellers
RESULTS
Catalogix is an essential tool to help retailers catalog their products with quick TAT's.
SOLUTION
Automated tagging systems trained to detect and correct data can reduce manual QC and speed up Turnaround times (TAT) by 6-8X
Rapid Content QC using Catalogix reduces Cataloging Turnaround times (TAT) by 70% for Tata CLiQ
About the Client
Launched in 2016, Tata CLiQ is India's renowned online web store that offers a wide range of products at competitive prices. It is a part of the Tata Group, which comprises 30 companies across 10 verticals collectively generating a revenue of $113 billion.
Problem
Online marketplaces have several sellers uploading products in a specified format. This content is prone to errors and requires many levels of QC. A tedious process that requires large teams of stylists to manually verify data accuracy, leading to delays in go to market for sellers
Opportunity
Automated tagging systems trained to detect and correct data can reduce manual QC and speed up Turnaround times (TAT) by 6-8X
Catalogix’s Task
Tata CLiQ had an agency to manually check the quality of fashion catalog data and images. This process is time consuming causing delays in taking products live. They engaged Catalogix, to automate the QC process, reduce TAT and handle scale, so as to eventually replace their existing agency.
About the Technology
AI Enabled Rapid QC
Results
Catalogix is an essential tool to help retailers catalog their products with quick TAT's. With more data, our automated deep tagging & cataloging solution only becomes more accurate, making the process efficient and economical.
“After rigorous testing across both western and ethnic wear categories we found Streamoid’s Catalogix to be a much faster and better way to do Content QC. What made it more compelling was that it did not need any tech integration or any changes at our end.” - Rina Shah | Business Head Apparel, Tata CLiQ Luxury