Founded in 2012, Bewakoof is a lifestyle fashion brand for the trendy, contemporary Indian. Bewakoof was created on the principle of creating impact through innovation. Their innovation focus extends to operations as well. They are vertically integrated; manufacture their own products and they sell selective vendor products as well on their site.
Bewakoof has 100’s of sellers uploading products in a specified format. This content is prone to errors and requires many levels of QC to deliver the user experience that Bewakoof wishes to offer. This is a tedious process that requires a large team of stylists to manually verify data accuracy, leading to delays in go to market for sellers. They also have private labels that they need to be cataloged and listed on their site and other marketplaces. The data comes from different sources from within the company and they needed to normalize the data and catalog the products efficiently.
It is offered as an end-to-end managed solution that ensures products are successfully listed on brand’s sites and other marketplaces.
Catalogix manages the process end to end. They even do the upload and rejection management for all marketplaces. So, clients can focus on their core business.
“We move fast and we wanted a partner who could keep pace with us. The automations in the cataloging process built by Streamoid are very robust. We are very happy with Catalogix.” - Jeevan Rekha, Bewakoof