As a fashion retailer, you need to be where your shoppers are. This makes it imperative to list your products on multiple marketplaces and online channels.
However, listing on marketplaces poses some challenges. Some of the common ones are:
Multiple templates to download, fill and keep track of
Different taxonomies to follow for different marketplaces
Each marketplace has specific template guidelines that you need to follow
Images need to be optimised as per each marketplace's guidelines
And the list goes on. Retailers struggle with cataloguing teams to ensure consistency of data and faster turnaround times.
In this series of posts, we will guide you through the steps of setting up your account as well as product listings. Although some products will be unique and may require additional fields, this step-by-step process will cover the basics.
HOW TO GET STARTED ON LIMEROAD
Step #1: Create a Limeroad Seller account
If your company does not already have a Limeroad Seller account, the first step is to create one. Register here or sign in with your seller account.
You will be required to provide basic information about your company as well as certain details like your PAN card and GST information when registering to set up a seller account. A seller can choose one of Limeroad's four commission models. Details about the commission models are available on the seller portal's signup page. In addition, you will need to produce digital copies of the following documents:
Address Proof (Aadhar Card, Electricity Bill or Telephone Bill)
Digital Signature with company stamp
Once a confirmation message is received from Limeroad about a successful registration, you can sign in to your seller account to list your products.
Step #2: Download the correct product listing template
The next step is to ensure that you download the right product listing templates for your product category. Each of Limeroad's product categories has unique templates categorized by gender. These templates come in an excel format and include a list of mandatory attributes as well as optional attributes that need to be filled in for each product SKU. It is best to avoid the common mistake of choosing the wrong template, as this will ensure your feed’s rejection along with wasted time.
Step #3: Fill in the product listing template accurately
You are required to fill in specific details mandatorily for products such as product category, seller SKU, brand name and product ID among others. Other optional fields can be chosen to be filled or not depending on the seller.
Step #4: Listing the products
This step requires you to upload the product listing template onto the Limeroad seller account platform. This is done either by selecting ‘Add a new product’ (for a single product) or ‘Add/Edit products in bulk (Upload Excel File)’ (for multiple products). The platform walks you through a few steps for each upload to show you whether it was successful or not.
Upload Status – This indicates the number of successful or failed SKUs during file upload
Upload Images – This indicates if the data for the product images assigned to the products were uploaded successfully or not
Upload Size Chart – This indicates if the data for the size chart assigned to the products were uploaded successfully or not
Final Status – This indicates the success or failure status of the upload
Each upload will be visible on the ‘Manage Catalog’ section of the dashboard along with tracking information regarding the success or failure of listing, live products and out-of-stock products. You can track the timeline of the entire feed’s upload under the ‘Upload History’ section.
Step #5: Errors/Failure in the product listing
This step is optional and is needed only if your product listing template has failed to list. A list of errors along with the products is presented on the platform. To complete a successful product listing, they must be corrected and re-uploaded.
Catalogix is an AI-powered cataloging and feed management solution that gets you from products to multiple marketplace and channel listings in a couple of hours. Once your seller account is created, complex excel sheets have to be filled and uploaded to list on marketplaces. Catalogix automatically fills all the mandatory attributes, including product titles and descriptions along with creating relevant image links/folders as per that marketplace's requirement. We even provide end-to-end support and handle upload and rejection management as well.